Sunday 24 February 2013

Semiotics

Semiotics is the study of signs, this is when something van represent something else. For instance the colour red is a colour however it can also have other interpretations such as it may give the feeling of anger or the resemblance of blood.

Ferdinand de Saussure
His dyadic system suggests that signs are just psychological rather than they actually exist.

Charles sander pierce
His tryadic semiotic system suggests that a sign is either one of three
Index: this meaning the sign does not have an arbitrary signifier(such as smoke may suggest fire but does not mean that there is a fire)
Icon: this is when the sign resembles the signified but is not real (such as a picture of a tree may indicate a tree but is in fact not a tree)
Symbol: this is when the sign is conventional (such as letters or numbers)

While creating my magazine I will have to take semiotics into account so that my magazine gives across the correct message and that even the smallest symbol or letter relates to my chosen genre.

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